ChatGPT for Business Professionals

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Instructor
Kylie Macrokanis
November 03, 2026 (Tuesday)
12:30 PM PST | 03:30 PM EST
Duration: 60 Minutes
Webinar Id: 30912
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Overview

This practical workshop introduces business professionals to a structured approach for using ChatGPT effectively in their everyday professional work.

Participants will learn how to move beyond basic one-line prompts by understanding the importance of context, clear instructions, source material and iterative conversation. They will see how the quality of information provided to ChatGPT directly affects the usefulness of the response it produces.

The session explores practical professional applications such as analysing information, working with documents, brainstorming, drafting communications, preparing for meetings, developing ideas, conducting research and improving existing work.

Participants will also learn how to evaluate and refine AI-generated responses rather than automatically accepting the first answer. Particular attention will be given to hallucinations, verification, confidentiality, privacy and situations where professional judgement must remain with the human user.

Participants will leave with a practical framework they can apply immediately to improve the quality, reliability and usefulness of their interactions with ChatGPT.

Why you should Attend

Having access to ChatGPT and knowing how to use it effectively are two very different things.

Used well, ChatGPT can help professionals think through problems, analyse information, work with documents, develop ideas, improve communication, conduct research and create stronger first drafts.

Used poorly, it can produce generic responses, incorrect information and content that requires more work to fix than it saves.

This workshop moves beyond simply providing a list of prompts. Participants will learn how to communicate effectively with ChatGPT, provide the context it needs, improve weak responses and apply human judgement to the information it produces.

The aim is not to replace professional expertise. It is to help professionals use AI as a capable assistant that supports their existing knowledge and judgement.

Fear, Uncertainty and Doubt (FUD) Marketing Statement

Many professionals are already experimenting with ChatGPT, but without understanding how to use it effectively they may be receiving only a fraction of its potential value.

Poor instructions can produce generic results. Missing context can produce inappropriate answers. Sensitive information can be handled carelessly. And AI-generated responses can sound convincing even when the underlying information is incomplete or wrong.

Simply using ChatGPT does not automatically improve productivity or decision-making.

Professionals need to understand how to instruct it, question it, refine its output and recognise when human expertise and verification must take over.

Areas Covered in the Session

  • Understanding what ChatGPT can realistically do in a professional environment and where its limitations lie
  • Giving ChatGPT better context, instructions and source information to improve the quality of its responses
  • Using conversation, questioning and refinement rather than relying on one-shot prompts
  • Applying ChatGPT to practical professional tasks such as research, analysis, documents, communication and problem-solving
  • Recognising weak, generic or inaccurate AI output and improving the response
  • Using ChatGPT responsibly, including verification, privacy, confidentiality and human judgement

Who Will Benefit

  • Business Owners
  • Executives
  • Managers
  • Consultants
  • Accountants
  • Lawyers
  • Engineers
  • Financial Professionals
  • HR Professionals
  • Business Advisors
  • Professional Services Firm Owners
  • Subject Matter Experts
  • Trainers
  • Administrative and Operations Professionals
  • Professionals beginning to incorporate AI into their work

Speaker Profile

Kylie Macrokanis is an AI strategist, business systems specialist, speaker and author. With more than 30 years of experience working in, running and advising businesses, her career has been built around operations, systems, strategy, problem-solving and finding practical ways to make businesses work better.

She has worked extensively with small and medium businesses and family-run enterprises, helped build a seven-figure business, and has firsthand experience managing people, clients, finances, systems and changing technology.

Today, Kylie works across business strategy, AI, automation, education and authorship. She helps experienced professionals capture, organise and turn their knowledge into practical business assets.

Combining strategic business thinking with artificial intelligence, Kylie has developed systems that simplify the process of extracting expertise, developing a business book strategy and moving from knowledge to structured content.

She is the author of multiple business books, including Amazon category bestsellers, and focuses on helping experienced professionals use the knowledge they have already accumulated to build authority, create opportunities and extend the value of their expertise.